Launching technology-led services through animated video content

Situation

Adare SEC is a leading provider of technology-led, integrated communication solutions, supporting clients with choice and insight to deliver their vital customer messages securely, via multiple channels.

As part of its ongoing growth strategy, the business was launching a range of new services to expand its commercial offering. We were tasked with bringing the services to life through animated video, to promote the service offering and its key benefits to prospective customers looking to enhance their communications solutions.

Response

We created a suite of animated videos for three of the services Adare SEC was looking to promote: SmartDesign, SmartMail and SmarterScan. The videos showcase the respective processes associated with each service and the key differentiators which make Adare SEC the leading provider in integrated communication technology.

 

Results  

The result was a suite of service-focused videos which could be used across all of Adare SEC’s owned channels, as well as being shared with existing and prospective clients as part of lead generation activity.

Client

Adare SEC