Author: Rob Smith

Industrial develpor Chancerygate Industrial developer Chancerygate appoints Brand8 PR 04/02/2019
Paragon and Bond Davidson merger Building reputations: advising Paragon and Bond Davidson on £22m merger 24/05/2018
Whey Aye! It’s a big new business win for Brand8 PR 21/05/2018
Rob Smith, Brand8 PR managing director Brand8 PR appointed by national building consultancy Paragon 28/02/2018
Differentiate B2B marketing How can you differentiate your B2B content marketing? 22/06/2017
Is a minute of video really worth 1.8 million words? 26/05/2017
Coca-Cola 2020 Does the 70 20 10 rule still apply to content excellence? 28/04/2017
Evaluation Evaluate to accumulate: Measuring success delivers success 24/03/2017
Quality always trumps quantity – but relevant content is key 13/03/2017
How thought and insight can let brands lead the way 02/03/2017
reputation management Think no publicity is bad publicity on social media? Think again 10/02/2017
Social media Social media 101: Do I analyse this or that? 03/11/2016
Social media Social media 101: Why timing is everything 24/10/2016
social media Social media 101: Why different platforms need different approaches 13/10/2016
Big picture Always look at the big picture 01/10/2016
Planning Perfect planning prevents poor performance 21/09/2016
PR content Why PR and content marketing are a powerful combination 02/09/2016
Reputation Why good brand management is vital to company reputation 20/08/2016
Brand You can teach old brands new tricks 04/08/2016
Fingers lips Ashley Madison and the public shame of it all 15/07/2016
Content king What is content marketing and why should I care? 31/05/2016
Reputation Why reputation management is even more important than you think 08/05/2016
Idea generation How to generate great ideas 15/04/2016
Content intelligence What is content intelligence and why is it so important? 27/02/2016
Content audience Audience comes first in content marketing 09/02/2016
Social media effectiveness Measuring social media effectiveness 15/01/2016
Micro content Micro-content: The art of less is more 02/01/2016
Seasonal marketing How can I boost my Christmas marketing campaign? 07/12/2015
Black Friday Black Friday: Bargain central or PR nightmare? 20/11/2015
Search SEO PR Are PR agencies really search agencies in disguise? 11/10/2015
Critical brand Everyone’s a critic 13/09/2015
Brand me The rise of ‘brand me’ 30/08/2015