When it comes to a product’s route to market, the supply chain is the lifeblood of many businesses, which means its importance should never be underestimated.
Our experience of working with logistics providers, management consultants, manufacturers and retailers has given us a unique perspective. We have gained a firm grasp of the challenges involved in ensuring a product reaches the customer in the most efficient and profitable way possible.
This means we are perfectly placed to create and implement highly effective logistics PR and content campaigns, delivered at the pace that the industry demands.
Our team has a wealth of experience in taking an integrated approach to logistics PR to deliver results for businesses operating within the sector. We embed ourselves within our clients’ logistics specialisms to ensure any activity we undertake makes an impact with their target audiences – of which there can be many.
To promote your business’s successes, corporate PR is vitally important. Whether you’re wanting to celebrate your ongoing growth, announce your latest senior appointment or shout about a high-profile client win, our team of logistics PR experts are here to help.
We have a wealth of experience in generating media coverage across national, regional and trade titles to give you the kind of visibility that will support your drive for further business growth.
Like many specialist industries, knowledge is power in the world of logistics. To ensure your business is positioned as an authoritative figure, we undertake thought leadership campaigns to showcase your expert knowledge, advice and opinion to your potential and existing customers.
From the growing demand for warehousing in the UK to the impact of the skills shortage on manufacturing output, our logistics PR and content campaigns have shone the spotlight on some of the sector’s most pressing issues.
By undertaking an integrated approach across PR, content, social media and search, we can get your voice in front of your target audience by the most effective means. Our team will work closely with yours to extract your expertise and convert it into engaging content capable of spanning multiple media types. Whether achieving high-profile coverage in your target trade press or ramping up your engagement levels on LinkedIn, we aim to ensure the lifespan and versatility of your content is maximised.
For your owned channels such as your website, we’ll ensure all content is well optimised to boost your brand’s visibility within search engines through targeting key search terms to increase organic website traffic.