Jonny is a digital PR expert, specialising in gaining high-quality backlinks through the creation and outreach of data-driven campaigns.
Before joining Brand8, Jonny worked in a digital PR agency for more than two years. While there, he learned how to create newsworthy campaigns that get the attention of the national media for clients in various sectors including; igaming, travel, tech and retail.
Prior to that, he learned the ropes as an account executive at an integrated agency, exposing him to all aspects of public relations.
With a bachelor’s degree in journalism and a master’s in PR, Jonny is well-versed in knowing what type of content will appeal to media outlets and when to pitch it for the best chance of success.